1. Pretty Lights x LoopyQ = Pretty Loopy Pouches

    October 8, 2013 by JQ Crimaldi


    In honor of the release of the new Pretty Lights album “The Color Map of The Sun” we have teamed up with the PL crew to release a limited edition run of PL x LoopyQ aka Pretty Loopy Pouches. The PL pouches are available for sale at official Pretty Lights merchandise booths and come in 6 fresh colorways. Each pouch is handmade in Chicago, IL and is hand-stitched with a signature looping system.


    Blueberry PL Pouch Cinnamon PL Pouch IMG_2769 IMG_2765 IMG_2760 IMG_2756

    This summer, 40 pouches were released in June down for Bonaroo Music Festival in Manchester, Tennessee and there were 60 sold at Electric Forest Music Festival in Rothbury, Michigan. A special edition of 85 pouches were sold at Pretty Lights at Red Rocks on August 16 & 17. In honor of fall tour, 120 PL Pouches are now available for sale at the official PL merch booths. After your next PL show, visit the merch booth and cop the first edition run of PL x LoopyQ Pouches!

    PL x LoopyQ Pouches

    Don’t forget to post your PL pouch pics on instagram :) Tag #Pouchlife to be featured!

    PL Pouch girls

  2. #PouchLife at SummerCamp Music Festival 2013

    July 3, 2013 by JQ Crimaldi

    This summer, the loopy crew is on a mission to tell as many peculiar people about the pouch as possible.  Here are the upcoming festivals you can expect to see us this summer:

    May 26-29 SummerCamp Music Festival @ Three Sisters Park, Chillicothe, IL 

    June 14-16 Spring Awakening Music Festival @ Soldier Field, Chicago, IL 

    June 27-June 30 Electric Forest Music Festival @ Double JJ Ranch Rothbury, MI

    July 18-21 All Good Music Festival @ Legend Valley Thornwood, OH

     So far this summer, time has been slipping so fast I haven’t had a moment to sit and reflect on all the beautiful moments we’ve shared with our customers. 

    It all began May 26-May 29 for SummerCamp Music Festival down in Chillicothe, IL. We loopies are from Chicago, just 2 hours from Chilli…so this fest hits super close to home. Lots of our homies were there representing our pouches. This was my second year returning to SummerCamp Music Festival, just about a year and two months after becoming an official business. My goal at SummerCamp (as all other music festivals) was to meet as many loopy people as possible, see their art, and tell them about my passion for the pouch. Truly, I couldn’t be more surprised by  all the loopy ladies and lads who wore the pouch in good spirits (and style!) as they enjoyed a long, wet, and muddy weekend…

    Here’s what I packed..


    Bright colors and trippy patterns FTW! Kandi pouches. Rainbow MC Hammer Pants. Weed Socks. Lotus Flower T-Shirt: Artwork by Starstepe Designs (aka Enlighten Clothing Co.) Neon socks. Hats by GRC Grassroots California. Pins by Headspace. Mini backpack. EOTO shirt. BlackMilk Aurora Sky Leggings

    scamp pass

    Time to get loopy… Thursday Pre-Party kick off begins at 3:40 AM  Ready to hustle pouches with my homies!

    scamp ladies

    sts9 crew scamp

    In the forest  was the place to be at SummerCamp. Many artists of all kinds were in the forest displaying their work, meeting the creators, and trading crystals, pins, and other heady treasures. We set up a load of loopy pouches were near the Grassroots California Dome. We came across such friendly ladies and lads who found pouches personalized to perfection. Due to Sound Tribe Sector Nine aka STS9 being a headliner, the Limited Edition Sound Tribe Sector Nine Pouch SOLD OUT! There are no longer available online. 

    muddy face

    Mud and rain? Fo-gettaboutit loopies! Protect your phone, ID, money, camera in the pouch…it’s whatever, don’t trip! It’s all good. 

  3. All Good Music Festival Initial LineUp Released!

    April 2, 2013 by JQ Crimaldi

    All GoodToday, February 26th, the first round of artists dropped…or  should I say “jammed” up the first group of artists on the All Good Music Festival LineUp 2013. Click to view the initial All Good Music Festival LineUp (July 18-21, 2013). All Good Camping & Music Festival will be back at Legend Valley in Thornville, Ohio. All Good Camping & Music Festival 4-Day PreSale passes are going for $179 + fees!

    Topping the initial All Good lineup is Further featuring Bob Weir and Phil Leash of The original Grateful Dead, plus music festival favorites Pretty Lights, Primus and Sound Tribe Sector Nine to seal the deal. All initial artists for All Good Music Festival LineUp are listed below:

    All Good Music Festival Initial Lineup 2013

    Grace Potter & the Nocturnals
    Keller Williams with The Travelin’ McCoury’s
    Trombone Shorty & Orleans Avenue
    Leftover Salmon
    The North Mississippi Allstars
    John Scofield’s Uberjam
    The Infamous Stringdusters
    Trevor Hall
    March Fourth Marching Band
    The Bright Light Social Hour
    The Bridge
    Tribal Seeds
    Digital Tape Machine
    Ft. Kris Meyers and Joel Cummings of Umphrey’s McGee
    The Sheepdogs
    Nahko and Medicine for the People
    The Stepkids

    Tickets: All Good 4day Camping Passes are available now! Visit: to cop your Camping/Parking tickets at this super low price of 179+ fees :)  You can also volenteer at All Good Festival and work to get a free pass! Click Here to Apply to be a Volenteer at All Good Festival!

    Music:  Listen to the Official All Good Music Festival Spotify Playlist for free now!

    Keep an eye out for Loopy Crew at All Good 2013 hustling a variety of super fresh pouches featuring some of your favorite artists on the lineup. We are preparing for Summercamp, Electric Forest, All Good, (more TBA) touring the music festival season with our new release of AdExplorata Sound Tribe Sector Nine Pouches, available for sale here.


    So many fun music festival artist pouches to come this summer :) We also so GRATEFUL to find these super exclusive psychedelic patches, featuring the four faces of the original Grateful Dead:  Jerry Garcia, Phil Lesh, Bob Weir, & PigPen. Copped these from a friend in Colorado on The Lot! Now you loopy kids can officially get Jerry Garcia in a pouch :) Keep an eye open for a  super limited run of pouches releasing early spring!


    We couldn’t be more excited to celebrate All Good Music Festival with our peculiar people! If you are going/volunteering to All Good Festival  and wish to get involved with The LoopyQ Crew, email to discuss the perks of hustling with us :)

    Thanks for reading, and see you at All Good 2013 :)

    - Pouch Master Q

  4. Swank Saturday 1/19 Emancipator @ Bottom Lounge Chicago

    January 20, 2013 by JQ Crimaldi

    Happy Swank Saturday night! Heading down to the Loop for a SOLD OUT show at The Bottom Lounge! I’ve been listening to MUX MOOL, Tor, & Emancipator all month in preparation for this show at Bottom Lounge! Get ready to chill out, groove, and cozy up with the ambient sounds of MUX MOOL, Tor and Emancipator at this exclusive bottom lounge event! I will have loopyq pouches to share and lots of free stickers to hand out, so if you see me, ask what’s up! I give free hugs.




    The Bottom Lounge
    1375 W Lake St Chicago, IL 60607.
    Doors Open @ 9:00pm Shows Start @ 10:00pm

    Hope to see you fine people dressed nice and warm for Emancipator. It’s about 45 degrees in Chicago right now, pretty toasty warm for a January show!

    Right now I’m planning out a very chill get up for tonight’s vibe… I’m thinking  Red Velvet pants + Black on Black Chuck Taylors.

    Wearing one of my favorite custom pouches, Black Licorice Suede with a thrift shop Money patch I copped from Belmont Army off Belmont and Clark.

    Fueling up with a Peanut Butter & Jelly sandwich and painting my nails “Iceburg Lotus” a super dope BlueGreen nail polish color Nicole by O.P.I. Thinking about topping off the night with my favorite Grassroots California hat ever made.. The Limited Edition 420 Headspace Hat. Visit The Headspace Net for super awesome pins, hats, and heady accessories :)



  5. A Big Gigantic New Year 2013

    January 3, 2013 by JQ Crimaldi

    Happy New Year Loopy Friends :)

    2012, what an awesome year! I hope you all had a super New Years Eve 2013 with your lovers and friends. Feeling so lucky to be alive and loopy to ring in 2013 with Domenic Lalli and Jeremy Salken of Big Gigantic, + Grant GRiZ  @ The Aragon Ballroom.  These dudes are off the hook and quite the talented Colorado combo, coming to Chicago just two days after throwing down with Derek Smith and Lorin Ashton of BassLights on 12.29.12 Hampton Virginia @ Hampton Coliseum. So many days of fresh NYE events, concerts, parties, music festivals and pouches to come for the new year!



    Shout out to all the loopy ladies rocking their pouch while the bass dropped at midnight!

    Bri aka @Barbie__Pwincess


    Bri is repping the 2nd Edition GRC Big Gigantic Purple Snapback @ Porter Robinson – The M Machine @ Congress Theatre for two back to back shows on 12.29.12 & 12.30.12



    @ElNicoBear & @Loopyq

    Two pouches are better than one! My girl @elnicobear

    Though it might be outside of this decade, felt it was necessary to throw on my trippy triangular pants, Rasta Flannel, and Limited Edition 420 Headspace Grassroots California cap + 5 custom pouches. Both Nico and I are getting super groovy with our authentic suede Minnetonka 3 Layer Fringe to match our pouches. You can customize your own Kandi necklace pouch on my Etsy page anytime! :)



    Love this super loopy Blueberry pouch customized by @EarthsChild. Loving the monster decal, neon pink string, and diamond beading on the fringe!


    photo copy 2

    My girl Kristina is from California and took a trip out to New York City to spend New Years Eve with Pretty Lights and the PL Family @ Roseland Ballroom :) So happy she decided to take her Blueberry cross-country to see PL :)

    photo copy

    Keep on the lookout for more posts in 2013 :) Tag #PouchLife to be featured on our blog! Have a loopy new year!


  6. LoopyQ #PouchLife @ North Coast Music Festival Chicago

    September 12, 2012 by JQ Crimaldi
    After ending a long summer of epic music festivals, North Coast ends the festy season Midwest style. Aside from having a killer lineup, NorthCoast had tons of impressive vendors and artists of all kinds. Hundreds of creative brands, websites, artwork, blogs, galore were repped super hard by NCMF goers. We were so lucky to be apart of such an awesome festival with such creative and had a blast seeing all your smiley faces at the LoopyQ booth! Check out the pics, the pouches, and the pouch life pimps who visited.

      Photo credit to Leah Hassel, of CROWDNOIZE Chicago


    NEW COLORS in! Black Licorice, Baby Pink, Red Velvet, Medusa Black/Gold, Dark Chocolate, Blueberry Pie.


  7. Pouch Life Premieres at a Loopy Lollapalooza 2012

    August 10, 2012 by JQ Crimaldi

    After hearing all about the craziness at Lollapalooza last weekend, I was happy to see that some photos from the Chicago music festival survived the violent rain storms that called off some artists performances. Even though, my customers and friends had still survived the sweat, rage, and mud that brought them to Grant Park, each with their pouch worn right around the neck (waist, shoulders, belt loop, you get the picture…) Not to mention, each member of the pouch life instantly adapted to the the pouch individually, and had their own personal touch to synchronizing  the neck pouch into their retro, colorful, neon, modern hippie like festival fashion sense.

    Thanks to all the extremely chill ladies who purchased or customized a Loopyq pouch before Lolla 2012. I am so thankful for your contribution to the Pouch Life. Each and every one of you is so loopy and creative, and contributed a  more carefree, tweak-free lifestyle Lollapalooza goers and live music culture in Chicago at large.

    Here are the #PouchLife photos caught throughout the Lollapalooza 2012 weekend!



  8. The Pouch Life: Pretty Lights Approved!

    June 18, 2012 by JQ Crimaldi

    After a super loopy weekend at Summer Camp Music Festival during May 25-27, 2012, I came home from Chillicothe, IL with a lot more than I thought.  Of all the incredibly talented artists that preformed at SCAMP all weekend–Moe, The String Cheese Incident, Jane’s Addiction, Primus, Shpongle, Rebelution–Pretty Lights was the final headliner of the festival, and the #1 definite must-see artist on my personal lineup. After seeing Derek V Smith aka Pretty Lights preform over 5 times, I had an extra magical feeling that this show in particular was going to be some extra incredible “hot shit.” As all Pretty Lights Music fans know,  the crew always brings flame unreleased tracks and prettiest of light shows, guaranteed. That night, Pretty Lights did a lot more for me than create mind blowing music, he made me feel like a close friend. Earlier that Sunday, my camping crew was in desperate need for some McBreakfast, so we loaded up the truck and left the campsite for a few hours.  My partner in crime, ZebaSStone and I were helping locate the nearest gas station to refuel, and my girl Hujj needed a shower. There we are, pumping gas and we find a sign from the God: Derek V Smith, right in front of our eyes. “The Truth,” was written in black permanent marker on the backside of an Illinois Lottery advertisement. We instantly thought of the single “I Know the Truth” which is typically the song Derek starts his sets with. The sign seemed too perfect for the show ahead and we couldn’t resist, so we quickly jacked the poster and ran, like any loopy person would.  When we came back to the campsite, we used rainbow glitter and neon paint to bling it out. It was time to rage!

    Hujj, Zebasstone and I decided to ditch our camping crew at Shpongle, and made it front row with about 45 minutes till PL came on stage.  We draped the poster over the fence, and it was time to see Pretty Lights! Right after Derek started to drop some bass, his gorgeous cinematographer, photographer and lover Krystle was right in front of us snapping pictures of us and our DIY poster. I have a personal connection to Krystle, because she’s totally loopy and creative. Zebasstone and I were ecstatic to talk with Krystle again as we did months earlier during a PL show out in Dekalb, IL. She has a compelling energy and creative spirit that seems to contribute to the originality of Pretty Lights music and their label.

    That night, the energy of the crowd was more remarkable than I’ve ever seen. By the time Derek’s set was over we were in a catatonic state of disbelief. Zebasstone and I were in awe at the blasts of creativity that came from the speakers that night. We could not move away from the stage or speak a single word about it, we just knew we had to stick around for more. Good thing we did. After a couple minutes we snapped out of the trance at the second we saw Derek come down to the security pit signing merchandise. He was getting swarmed by fans, but still tried his best to shake every fan’s hand.  As Derek approached our crew, we told him it was Zebasstone’s birthday, and he signed the original PL Grassroots hat signed three times for us. Then, I handed him my custom made Peanut Butter Rainbow pouch, and he signed it like a champ.

    I was in complete shock, but luckily had time to show her another pouch filled with business cards, gave her one in hopes for a follow on twitter. Krystle seemed to love the pouch, she motioned for Derek to take a second look at it. Derek smiled, and nodded in approval and signed it perfectly. They definitely approved of the pouch life! Zebasstone and I are in absolute shock. I thanked the two, told them how much I appreciate their music and ongoing creative projects together. Krystle and Derek were totally down-to-earth, they both said thank you by sharing a kiss right in front of our crew.

    I was already thinking of ways to meet Derek and Krystle again at the Late Night show at the Red Barn. It was time Krystle had a pouch of her own to get loopy with. ZebaSstone and I hurried back to the tent totally inspired, and went through my pouch-o-pouches trying to choose the best custom pouch for Krystle. We decided on a Peanut Butter Pouch with blue string and silver beads on the fringe. It was classy, classic, and totally Krystle. I even brought a fringe-less pouch for Derek.

    It finally time for round two of Pretty Lights Music, this time with Gramatik and Break Science for the Red Barn After-Party. Zebasstone and I were seeking out the PLM crew behind the stage hoping to find Krystle or Derek. After Gramatik and Break Science did their final collab with PL, I was hoping to shake Derek’s hand for the second time. He exited the stage and was forced to go backstage by management. This didn’t stop the crowd from following him! Heaps of ravers jumped the fence to get a closer look, I was one of the first to shake his huge hand. He left backstage directly afterward, so I threw his pouch on stage. Since Krystle was M.I.A, I spotted out some of the Pretty Lights Music Label’s crew and their super cute girlfriends. I talked to a crew member’s girlfriend about the pouch, she took a business card and promised to give it to Krystle.

    LoopyQ Pouch

    Pretty Lights Creative Director Krystle Blackburn: @Krystle_PLM

    About a week after Summercamp, I got a tweet from @Krystle_PLM thanking me for the pouch. I pretty much couldn’t stop telling my friends all night… She said: “@Crimcake: omgoodness girl! Thank you so much for the beautiful pouch! I’m in love. Seriously, thank you so so much! Xo” Check out the tweet here! We are so happy to welcome Krystle of PLM into the pouch life! Thanks for giving us a shout out. Help us spread the pouch life, and share this story with your friends! Be safe, Stay loopy. - JQ  

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